John Cage
Branding, Identity
[2021]
Savannah College of Art & Design 
















Background

John Cage is an American avant-garde composer whose inventive compositions and unorthodox ideas profoundly influenced mid-20th-century music.

Objective

A creative exercise with a goal to create as many different and unique visual identity concepts for the avant-garde musical theorist and composer John Cage.

Approach

These designs were inspired by Cage’s unconventional and experimental music, drawing inspirations from artists like Kandinsky that uses abstract forms and shapes to create a sense of musicality and emotion.